August the 1st is a special day (and not because it is “horses’ birthday”)
August 1st has often provided me with some momentous times, and this year is no exception. I’m very proud to announce the “official” transition of Solu Plus into Quiddity Business! Why the change?
The focus of the work undertaken by Solu Plus has gradually shifted over the last 8 years and it felt like the right time to refresh our brand. Lot’s of things have changed in the world in that time, including the way business is done. And when I spoke to my graphic and web designers about what I now do and the need for updating our look, their feedback was that Solu Plus didn’t reflect that. I had to agree, so, after a deep breath and a few tears, I started thinking about a new name to go with the new image.
So what is “Quiddity”?
Quiddity is the quality that makes a thing what it is; the essential nature or essence of a thing - literally its “what-ness” or “what it is”.
Over the years I’ve come to realise that the best way to build your business successfully is to ensure it serves your higher purpose. The key elements of this are the relevant strands of Business DNA. This all comes together under the umbrella of your business’s quiddity.
A new focus - working with creative female entrepreneurs to make it easier
At Quiddity I work extensively with creative female entrepreneurs running small to medium businesses. In particular, women in business who are working too hard for too little return, having problems executing on all of the brilliant ideas they have and are struggling to find the right people for their team and vision.
Now this isn’t an advertisement but, if you aren’t happy with where you are at, then maybe you should have a poke around my new website and see if there is something there that could help you? There are plenty of great resources available at no charge. www.quidditybusiness.com.au
Remember…It’s your business, so you should be building it to suit your goals.
